Le$$ons from the Great Cheaters
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ESPN Tuesday Morning Cheaterback

February 16, 2010

Prominent Member of Media Elite Exploits “Get Rich Cheating” for Personal Gain

The Cheater Says: Nice move, Easterbrook: Recommend the most important book in a generation in hopes of driving traffic to your column, thereby increasing your pay. Extra kudos for your clever use of hiding-it-at-the-very-end-of-the-piece. Very subtle. Very rich.

Filed under: News,Reviews — @ 10:59 am

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